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Scientific journal “Vestnik NSUEM”

2014 year, number 2

CONCEPTUAL APPROACH TO BALANCING OF REGIONAL FOOD MARKET

N.V. Shalanov, M.N. Peshkova
Siberian University of Consumer Cooperation, Karl Marx ave., 26, Novosibirsk, Novosibirsk Region, 630087
Keywords: conceptual approach, balance, regional food market, demand, supply, forecasting

Abstract

The article suggests the approach to balancing of demand and supply at the regional food market. The conceptual model of balancing of the regional food market along with its interpretation is presented. Hierarchy system of economic and mathematical models, allowing industries of agroindustrial complex to achieve balanced supply of the region with agricultural goods at the level of effective demand is formed for realization of the conceptual approach.