Prospects Study of Using Crowdsourcing in Managing the Region
R.A. DOLZHENKO
Technical University of Ural Mining and Metallurgical Company, Uspensky av., 3, Verkhnyaya Pyshma, Sverdlovsk Oblast, 624091, Russia
Keywords: краудсорсинг, Алтайский край, коллективное управление, перспективы применения краудсорсинга, краудсорсинговая платформа, crowdsourcing, Altai Krai, collective management, prospects of using crowdsourcing, crowdsourcing platform
Abstract
The article discusses the possibilities of using crowdsourcing in the regional management system. It features crowdsourcing practices and benefits that contribute to better governance. We analyze the results of a survey on the region residents' attitude towards the prospects of using crowdsourcing. The survey respondents were experts already familiar with the technology of introducing crowdsourcing in business operations, as well as citizens of Barnaul, Altai Krai. We elaborate on the examples of crowdsourcing application, highlight its particularities, and specify a designated use area. Based on respondents' self-assessments, it is demonstrated that in the immediate future this technology will develop through organizing crowdsourcing mini-projects (in the form of crowdfunding), involving the generations born after 1983 and 2003 in crowd-sourcing, and engaging the leading universities in crowdsourcing activities as providers of crowdsourcing participants from among students. We conclude that despite the demand for crowdsourcing, there exist many problems that hinder its use in addressing social and state challenges.
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