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Scientific journal Vestnik NSUEM

2014 year, number 1

WAYS OF CREATING OF SYSTEM OF CORPORATE WEB SITE ADMINISTRATION

E.S. Sultanova, P.M. Pashkov
Novosibirsk State University of Economics and Management, Novosibirsk
Keywords: IT architecture, business applications, investment, IT infrastructure, IT-guidance, corporate web site, IT-guidance matrix, principles of use of IT, strategic approach

Abstract

The article is devoted to issues of creating of a system of corporate web site administration. It is demonstrated that such complex development as a corporate web site requires realization of strategic approach to its administration. This issue is not examined enough in Russian literature, is not considered in publications in full, thats why it requires certain studies. The article analyzes modern approaches to organization of corporate site administration. Method of creating of a system of corporate guidance of Web-technologies in organizations is suggested.