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Philosophy of Sciences

2013 year, number 4

Nanotechnologies and their role in conception of reality in modern society

O.A. Otradnova
Keywords: modern (information) society, conception of reality, nanotechnologies, individual, mass consciousness

Abstract

The paper deals with the role of nanotechnologies in the modern information society and their significance for conception of reality in the ordinary mass consciousness. It analyzes the specific of the modern society which determines success in the development of nanotechnologies; it considers three philosophic approaches to conception of nanoreality and presents its theoretical model. Also, the paper shows how the theoretical model of nanoreality influences the ordinary mass consciousness by means of various forms of mass culture and identifies the role of nanotechnologies in transformation of an individual conception [interpretation] of modern reality.