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Humanitarian sciences in Siberia

2018 year, number

SIBERIAN CHILDREN’S BOOK PUBLISHING IN 1991-2008: FEATURES OF DEVELOPMENT

E.V. Engalycheva (Bulgakova)
F. M. Dostoevsky Omsk State University, 55A, Mira str., Omsk, 644077, Russian Federation
Keywords: periods, periodization, book publishing, publishers, books for children, children’s literature, trends, specific features, Siberia

Abstract

The article is devoted to understanding the historical periods, post-Soviet tendencies of the children’s book market segment of the late ÕÕ - early XXI centuries. The principle of historicism made it possible to comprehensively consider the conditions of the children’s book development, its fundamental role in the book culture of Russia and Siberia in particular. Using a formal-logical, comparative historical and structural-typological methods contributed to subdividing the contemporary history of regional children’s book publishing into 4 main stages, identifying cause-and-effect relations in studying the specific features of the Siberian children’s book publishing in interrelation with the logics and development trends of publishing in Russia at the turn of the XX-XXI centuries. An analytical method revealed the reasons of the children’s books’ flow development, “ups” and “downs” of children’s literature release, market leaders. Reconstruction of the domestic publishing system, changes in the economic- financial system, closure of the specialized children’s publishing houses led to shifting traditional leaders in the children’s literature edition both in the center of the country and in its regions. Many small and medium-sized private and mixed publishing houses releasing literature for adults and children appeared. Specialized book business giants of Moscow and St. Petersburg publishing children’s books for Russian regions appeared in 1991-2008. Functions of specialized children’s publishing houses in the Siberian region were taken over by the editorial offices of children’s magazines, which published unique serial issues of literature for children; publishing houses of universities, producing educational literature for primary and secondary schools, as well as various publishing and printing complexes. Specific features of publication of children’s literature at the turn of the XX-XXI century included: high circulation of works of classical Soviet and foreign literature, fairy-tale works, educational publications; low number of published children’s works of regional authors; appearance on the market of religious, reference and popular science literature and publications for leisure. For the first time in the Siberian region new forms of children’s books were be published: book-toys, coloring books. Problems of children’s book publishing included the lack of support for regional authors, lack of targeted support for local publishing houses that produce children’s literature. All this influences the development of the regional book space and the availability of children’s literature