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Scientific journal “Vestnik NSUEM”

2016 year, number 2

HARMONIZATION OF PRODUCTION AND MARKETING ACTIVITIES OF COAL COMPANY

A.I. Nifontov, Yu.P. Kushnerov, O.P. Chernikova
Siberian State Industrial University, Str. Kirov, 42, Novokuznetsk, Kemerovo region, 654007
Keywords: производственная программа, бюджет продаж, гармонизация производства и сбыта, угледобывающее предприятие, производственные процессы, production program, the budget sales, harmonization of production and sales, coal mining enterprise, manufacturing processes
Subsection: FACTS, APPRAISALS, PERSPECTIVES

Abstract

The technique of harmonization of production and marketing activities of the coal company is developed. The application of the technique in practice provides: reasonable formation of plan numbers of functioning of production and technological processes depending on volume and structure of market demand; optimization of costs of production and product sales; increase of profitability of production and sale; optimization of indicators of purchasing activity and reduction of stocks; implementation of contractual obligations to consumers of coal production; increase of competitiveness of the company and positive business reputation.