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Region: Economics and Sociology

2017 year, number 4

Optimizing Planning of Innovative Process from New Product Development to Distribution

V.V. TITOV1, S.K. NAPREEVA2
1Institute of Economics and Industrial Engineering, Siberian Branch of the Russian Academy of Sciences, Ac. Lavrentiev av., 17, Novosibirsk, 630090, Russia
2OOO Scientific Production Enterprise of Geophysical Equipment В«Luch», 2nd Yurga st., 34, Novosibirsk, 630051, Russia
Keywords: разработка новой продукции, стохастические графы с возвратами, определение характеристик продукции, оценка эффективности выпуска продукции, модель оптимизации планирования работы предприятия, new product development, stochastic graphs with backtracks, product characterization, the assessment of production efficiency, optimization model for corporate planning

Abstract

The organization of corporate planning from the development of new products to their distribution in the system of optimized intracompany management under risk and uncertainty of external and internal environment is a complex scientific and methodological problem. Currently, there are virtually no sound risk-management techniques at the level of industrial enterprises, so the research issue is undoubtedly topical. At the top level of management, key strategic indicators are achieved by the development and implementation of innovations, mostly related to planning and producing new high-tech products. However, it is at this level that risk and uncertainty have the greatest impact on planning the design, production, and distribution of new products. Researchers suggest using stochastic graphs with backtracks for such planning. This idea is supported by an optimization model for corporate planning, which enables to assess the efficiency of new product development and distribution processes. In the article, we show the solution methodically and practically by an example of a functioning instrument-making plant.