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"Philosophy of Education"

2014 year, number 4


A. S. Begalinov1,2
1Novosibirsk state pedagogical University, Vilyuiskaya str., 28, Novosibirsk, 630126, Russia
2JSC «Khabar Agency, Astana, Saruarka 30
Keywords: globalization, informatization, mass media, social technologies, society of overall consumption, postmodernism, communication, simulacrum


The elite social thinking is getting actively involved into the process of explaining the society changes under the influence of globalization and informatization, apprehension the role and the ways of using modern social technologies, mass media and global communicational networks. Estimation of these proces_ses through the lens of methodologies of the French postmodern philosophers will help the adequate reflection of existed risks of diffusing the modern Western society defects to Russia and Kazakhstan with the aim of their neutralization. Postmodernism, as the characteristic of modern condition of postindustrial, information society and its culture, during a quarter of a century has acquired a fundamental character of methodology of perception of the social phenomenon and turned into a new direction of social philosophy. The quick growth of its meaning and popularity encourages the quick and deep changes of society as the object of perception, which actualize the search of new cognitive instruments and adequate methodology. Classed and distinctly structured society with definite dialectic and moving powers, moral aims of development and progress give way to amorphous society of overall consumption with anonymous mass of consumption, where everything is determined by the level of material consumption and omnipresent mass media. There are not places for aims, ideals, ideas and values, Hegels rationalism and intellectual reflections, spiritual role, which disappeared in the anonymous mass of intellectuals.